HQQuilt – Human-Centered Art: Healing Through Color

Hanoi, July 2025 – A small survey among office workers, retail shop owners, and self-employed individuals revealed that over 60% of respondents felt unmotivated, sluggish, and frequently stressed during the first half of 2025—a period described as a “prolonged slump” following waves of layoffs and a downturn in consumer spending.

While major mental wellness solutions such as travel, therapy, or retreats require significant time and financial investment, many people have started turning to more accessible approaches: redecorating their living spaces, adding color accents, and especially choosing handcrafted items with deep aesthetic and emotional value—such as handmade quilting products.

Color is not just for seeing – it has a direct impact on the brain.

According to environmental psychology experts, colors have a profound impact on human emotions and mental states. Each color corresponds to a specific light frequency, stimulating emotional areas in the brain and influencing how we respond to the world around us.

• Yellow boosts optimism, especially helpful for those feeling anxious.

• Orange warms a space, sparks creativity, and reduces feelings of loneliness.

• Green and blue soothe the nervous system and relieve stress.

• Purple and soft pink support inner reflection and nurture self-love.

In modern offices—often dominated by neutral tones like white, gray, and black to maintain professionalism—adding a handmade patchwork pillow, a colorful nap blanket, or a unique fabric patchwork bag becomes an effective way to introduce positive colors into an otherwise rigid environment.

Handmade – Not a Trend, but a Sanctuary for Emotions

At a handcrafted quilting workshop in Phát Diệm, Kim Sơn, Ninh Bình—where hundreds of handmade products are created each month—artisans carefully piece together each fabric, blend colors, and quilt every stitch with skill and precision. “I think about the recipient’s emotions while making each product,” shared a lead artisan. “If I’m happy, I choose bright colors. If it’s rainy and my mood is subdued, I go for softer tones. Every quilt carries its own mood.”

This is the philosophy embraced by HQQuilt, a Vietnamese quilting brand: products must not only be beautiful but also carry emotion and touch the user’s heart. Over the past year, HQQuilt items have been embraced by office workers, small shop owners, and business agents as a way to care for themselves and refresh their workspaces.

When Everyday Items Become a Mental Therapy

Mr. Trung, owner of a cosmetics store in Thanh Xuân, Hanoi, shared: “Sales were down, costs were up, and sometimes I was so stressed I couldn’t sleep. One day, my wife bought a colorful handmade quilt, saying it would keep us warm. At first, the whole family was surprised by its somewhat ‘unusual’ design—it wasn’t made from ordinary fabric, but from countless small pieces arranged into incredibly beautiful patterns.

The quilt captured everyone’s attention, from my parents to the little one. Personal worries and daily stress were replaced by discussions about this ‘strange’ quilt. Everyone admired it, asked about the price, speculated on how it was made, and studied each patch of color. The kids rolled themselves up in it, laughing with delight.

It was also the perfect moment to take out our phones and capture these wonderful everyday moments that had long been forgotten… Happiness returned, warm and vivid. A sense of safety, trust, love, and optimism for the future lit up like a small fire in our hearts. That night, our whole family fell asleep truly happy.”

Many HQQuilt customers have shared similar stories. For them, a colorful handbag or a bright patchwork nap quilt is no longer just an object—it becomes an emotional companion. When life feels chaotic, simply seeing those colors brings a sense of calm and comfort.

Finding Balance in the Little Things

No one can change the state of the economy overnight. But we can change the way we live in that world—starting by bringing positive colors and the care of handmade craftsmanship into our living and working spaces.

Handmade quilting products, when seen for their true value, are not merely expensive decorative items—they are small yet profound healing therapies, perfectly suited for those navigating challenging times.
—HQ